5 Pointers for Out-of-Work Direct Marketers (or ones who just want to hedge their bets)

5 Pointers for Out-of-Work Direct Marketers (or ones who just want to hedge their bets). For those of you actively looking for employment, let me offer a few things you can do to help you get that extra edge. 1. Make sure…

We’re on a mission to create the best direct marketing education forum on Linkedin

3 weeks, 540 members strong. Join us: http://www.linkedin.com/e/vgh/2080726/ We have members from all area’s of direct marketing ready to share their expertise with you. We also have international members.
Want to know more about search, blogs, direct mail, telemarketing, lists, social media, and all direct marketing disciplines, then join us.
If you are an expert in direct marketing, please join us too.

Have sales/marketing fundamentals changed? Watch this video, decide and let me know

This is a brilliant video example of how B2B (and consumer) marketing fundamentals and selling has NOT changed over time. Kudos! Enjoy “the man in the chair”, and let me your thoughts?

Blogging, it’s a give to get thing

Blogging has been a super powerful tool for me as part of my overall networking strategy…. So here, take these steps. And Shhh, don’t tell anybody about this, ok?

How to Build a Personal and Business Following on Twitter

If you’re not already familiar with it, Twitter is an interesting microblogging application that allows you to send small messages — called “tweets” — to people’s cell phones and Twitter homepages. These messages are limited to 140 characters, the maximum length of an SMS text message.

Here are some basic Twitter tips for either building a personal following or marketing your business: More…

5 Tips for Using LinkedIn as a Business Tool

In addition to being an exceptional tool for personal business networking, LinkedIn is also a great place to market your business. Here are five tips to help your business network grow through LinkedIn:

1. Use the…

Jim Gilbert and the Florida Direct Marketing Association are pleased to announce…

Business Networking in the 21st Century

Come join us for lunch January 15th for an informative session on how to build your personal brand using web 2.0 online techniques with Jim Gilbert, CEO of Gilbert Direct Marketing. In a world where the average…

Read more at The Florida Direct Marketing Association http://www.fdma.org

Why you must always be networking – and Linkedin is the key (part 3)

o you want to be a power networker? In this economy, you need to cultivate as many positive connections as you can.

Over the last few weeks, I’ve discussed the networking site LinkedIn and how it can be an enormous benefit in helping you expand your sphere of influence.

This week, in the last of this series (for part 1, click here, and for part 2, click here), I detail how you can use your LinkedIn homepage to its fullest advantage; think of it as a résumé on steroids.

Why you must always be networking – and Linkedin is the key (part 2)

These days, I’m always networking. I’m on MySpace and Facebook, and have just started to play around with Twitter and other less known networking sites. Even Plaxo has gotten into the social and business networking game.

But I find LinkedIn to be the best networking tool to use by far. Most LinkedIn users already know how to link to other people in and out of their networks. I wrote about the beginner stuff about a year ago.

That said, there are LinkedIn users and then there are LinkedIn players.