On October 5th I presented The 9 Immutable Laws of Social Media Marketing to a packed house at the Direct Marketing Association Annual Conference and Exhibition. Here is the deck from that presentation. I have some video and pictures I will clean up and post next. Feel free to pass this presentation on.
The 9 Immutable Laws of Social Media Marketing DMA 2011
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Filed under: Customer Service, direct marketing, Social media Tagged: | 9 immutable laws of social media marketing, linkedin, social media marketing
Thanks for sharing this valuable resource. I’ll be sharing these insights with my team. Can’t wait for your photos and vids.
My pleasure Judith,
Jim
Im really glad this presentation exists because it reinforces that social media is about customer interaction, retention, service and loyalty. Not primarily a sales platform. I hope more people take note of this and start to plan how they can service their customers using it. Its also not a tool for every business which some need to recognise.
Thanks for sharing.
I like the presentation especially
•Time spent on site = engagement
•Engagement = Sales
•Sales + Engagement = Advocacy
Building trust and involvement is another factor in social media marketing