5 last minute catalog, direct mail, multichannel tactics to increase Holiday sales…

Direct and multi-channel marketers, direct mailers, and ecommerce marketers, want to add some revenue before we say goodbye to 2009? Try the following:

1. Add an…

6 key takeaways for getting a handle on this new-fangled social media customer service

To me it’s simple: Make it easy to speak with me or my business goes elsewhere. But the big impact on my life was the discovery of social media as a customer service tool

Black Friday, Cyber Monday and Empty-Wallet Wednesday: A Tale of Two Shoppers

(update: even 5 year olds are getting into the act. Friday I was at Best Buy and overheard the following, “But Daddy, it’s Black Friday… Pleeeeeeeease get it for me before the price goes up!”)

Friends and readers: I hope you all had a happy and safe Thanksgiving. I also hope you had a great Black Friday and a killer Cyber Monday despite our current economic circumstances.

I seem to remember not too long ago when Black Friday was…

Happy Thanksgiving, Black Friday and Cyber Monday

Dear Readers. I wish you all a happy healthy Thanksgiving. Be safe, have fun and enjoy your turkey.

As I prepare to take a holiday break, I wanted to let you know how thankful and grateful I am for you and your readership this past year.

And to my readers who are looking to Black Friday and Cyber Monday to make or break your fiscal years, I wish you much luck and customers! My family and I will be doing our parts to stimulate the economy this year. Thanks for hanging tough!

Guest Post: Black Friday? Cyber Monday? It’s Binge Discounting All This Week by Paul Miller

Who knows where we’ll be a year from now, but at least for this season of store and online retail bargains, the killer sales are already going on. Although there will still be big store sales this Friday and probably even bigger ones online next Monday, the big retailers already began to duke it out for the lowest prices earlier this month.

New word of the year – “Unfriend”

For those of you naysayers who believe that social media is a fad, a toy, or something that cannot drive business robustness, engagement and ROI, I have one word for you…

50 best multichannel direct marketing tips of 2009 (from All About ROI Magazine)

The November issue of All About ROI (formerly Catalog Success) Magazine is on the newsstands (if they even exist anymore). This months cover story is 50 Best Tips of 2009. Check out the article here.

Win a Free One hour Social Media Consultation as Part of My One Year Anniversary Celebration

So here is a contest for you….

Guess how many blog page views I have had in the last year to win.

Winner gets a free one hour review and recommendation of either your linkedin profile, or your own social media sites. Closest the the exact number of page views wins. Post your answer to the comments below to win. Contest ends 11/30/09.

My blog is singing happy birthday to me! (and a contest to win for you!)

Dear friends and readers. Exactly one year ago today the Gilbert Direct Marketing blog was born. Frankly I never expected it to take off the way it did. I want to offer you my readers my sincerest thank you for turning this blog into one of the top rated (99th percentile, based on Grader by Hubspot) direct and social media blogs.

Your comments, both public and private have kept me going.

So here is a contest for you. Winner gets a free one hour review of either your linkedin profile, or your own social media sites. Guess how many page views I have had in the last year. Closest the the exact number of page views wins. Post your answer to the comments below to win.

USPS “No 2010 Rate Increase”: The Loophole and a Call to Action

Just when I thought it was safe to believe in the U.S. Postal Service, I find out this lovely tidbit of information: Despite Postmaster General John Potter’s grand statement (or was it a grandstanding statement) that there’d be no postal rate increase in 2010, there’s a giant loophole.

Follow

Get every new post delivered to your Inbox.

Join 49 other followers